Roger Conner sells firewood for a living, but he might know just as much about another energy source: diesel. The fuel powers every step of the supply chain for his company, RC Conner Enterprises: the megatrucks that carry the logs from suppliers to his facility in Exeter, New Hampshire; the machines that offload and process those logs into kiln-dried residential and restaurant-grade firewood; and the trucks that deliver the finished bundles and cords to customers across New England. In a normal year, Conner spends roughly $6,800 a month on diesel. Now it’s about $11,000. To absorb some of the cost, he’s added a 5% fuel surcharge; when customers saw that, several walked away.
If diesel keeps rising, “we’re going to have to keep going up on our pricing, but we probably won’t have any sales,” says Conner, 50. “This is going to cripple our economy. I don’t think people think about how much the economy rides on diesel fuel.”
