FIRST LOOK: New ‘Bluey’ Merchandise for ‘Bluey’s Best Day Ever’ at Disneyland

We got a sneak preview at new Bluey–Disney Parks merchandise in advance of the new Bluey show at Disneyland, Bluey’s Best Day Ever.
Merchandise Preview
The merchandise collection includes a range of Bluey-themed apparel, accessories, plush, and small collectibles. To be clear: no items shown are currently available for purchase. The display serves only as a preview for the products coming to Disneyland, presumably alongside the debut of the new stage show.
Bluey Disneyland Resort T-Shirt
On the left edge of the display, we have a light blue short-sleeved graphic T-shirt. The torso graphic features Bluey in a cheerful pose in front of a dark blue Sleeping Beauty castle silhouette, with small fireworks bursting around her. “Disneyland Resort” is printed near the bottom of the design in a white font.
Bandit Disney Parks Hoodie
At the back center of the display is a pale blue pullover hoodie. The front shows Bluey’s dad, Bandit, in a playful pose with arms and legs bent as if dancing (as he does in the show’s intro). The design is fairly minimal, with Bandit centered on the chest and small “Disney Parks” and “Bluey” branding printed beneath.
Bluey and Bingo Disneyland Crewneck
To the right is a heather gray crewneck sweatshirt. The embroidered graphic shows Bluey and Bingo sitting together on the ground, playing with colorful toy blocks and assembling them into what looks like a castle shape. The “Disneyland” logo appears below them in blue script-style lettering.
Bluey and Bingo Disneyland T-Shirt
In the center front display, we see a very pale blue T-shirt with a larger Disneyland “D” graphic. Bluey and Bingo appear inside the “D” logo, decorated with bubbles coming from Bluey’s toy wand. The art here has a more whimsical look than the other tops, and “Disney Parks” is printed below the graphic alongside a Bluey logo.
Bluey and Bingo Ear Headband Plush
Behind the center display shirts, we have a Bluey-themed headband. The band itself is dark blue, and the “ears” are Bluey and Bingo’s heads in the style of the plush character headband mounts seen throughout most Disney parks, spanning other Disney favorite characters.
Bluey and Bingo Plush
There are also two small plush items in this new collection. One character is Bingo, shown in her orange and cream coloring, and next to her is Bluey, both of which are shown in a seated pose. Both appear to be wearing a pair of Minnie/Mickey ear headbands, respectively. We suspect this will be a hit souvenir for Bluey fans visiting the park.
Bluey and Bingo Pins
At the lower left is a small rectangular display stand holding a set of circular pins, featuring designs of Bluey, Bingo, and other Disneyland motifs, some reused from other items in the collection.
Bluey and Bingo Bracelets
Two small square turquoise display stands holding what appear to be Bluey and Bingo-themed rope bracelets.
Bluey Bubble Wand
Lastly, a Disney Parks staple, Bluey will get her own toy bubble wand. The design of the wand itself appears to show Bluey in goggles and swimgear, placed within a doughnut pool float, and launched upward on a stream of water. It’s likely that the wand may include some audio element, similar to other products of its kind, perhaps specifically incorporating the theme music from Bluey.
Bluey’s Incoming Arrival at Disneyland Resort
Bluey is an Australian animated children’s series about a young blue heeler puppy named Bluey, her younger sister Bingo, and their parents, Bandit and Chilli. The show is known for short, imaginative stories built around play, family life, and everyday childhood experiences.
Although it is aimed at children, it has also become widely popular with adults for its humor, emotional warmth, and relatable depiction of family relationships.
Disneyland appears to be pulling out all the stops for the new show, with a variety of new food items, photo ops, and other guest offerings coming to Disneyland simultaneously with the new stage show. You can learn more about all the new offerings coming to the park in our first look coverage.
Are you excited for this new show? Let us know on social media!
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