Rihanna chose Vivian Wilson to star in the 2026 Pride campaign for Savage X Fenty. Wilson is 22 years old and transgender. She’s also Elon Musk’s daughter. The lingerie company unveiled photos on May 29. Wilson wore a black bra and underwear set with pro-queer messages. She also wore open-toed stilettos with beaded details.
Wilson has worked with Savage X Fenty before. She appeared in a Valentine’s Day campaign earlier this year. “At Savage x Fenty, we’re all about embracing love in every way and creating products that let people feel confident while doing so,” Rihanna said, according to WWD.
Wilson is Musk’s eldest daughter with his first wife, Justine Wilson. She came out as trans at 16. At 18, she took legal action to drop Musk from her last name. Wilson hasn’t spoken to her father since 2020.
Her modeling work has grown fast over the past year. Teen Vogue put her on their cover in March 2025. That same spring, she started modeling for Wildfang and Tomboyx. In September 2025, she walked her first runway at New York Fashion Week.
