Business US

Cheetos and Doritos Ditch Iconic Colors in Health Push

A new line of Cheetos and Doritos won’t leave anyone’s fingers orange.

PepsiCo Inc. is introducing “naked” versions of its popular snacks that strip out artificial dyes as part of its push to boost healthier options. The offerings — marketed as “Simply NKD” — don’t have any added colors, leaving them a natural pale yellow instead of the bright hues for which the brands are known.

Related Articles

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top button