On March 29, Disneyland Paris enters an exciting new chapter with the inauguration of Disney Adventure World, its reimagined and expanded second park that features a thrilling array of innovative new experiences that leverage Disney’s globally beloved stories and franchises.
From the moment guests enter through the majestic Adventure Way to the impressive brand-new World of Frozen — which recreates the kingdom of Arendelle on a life-size scale — they’ll discover an attraction inspired by Walt Disney Animation Studios’ Tangled, 14 new dining locations, an immense lake called Adventure Bay, a breathtaking nighttime spectacular, and more. That’s not to mention the new Olaf robotic character, who will be featured as part of the daily Celebration in Arendelle show.
To learn more about the resort’s exciting transformation, which will include a new world and attraction themed to The Lion King still to come, we spoke with Natacha Rafalski, Présidente of Disneyland Paris.
On Mar. 29, the resort’s second park will officially become Disney Adventure World, with World of Frozen as its centerpiece. How did you determine which Disney stories and franchises would best resonate with guests across the EMEA region?
Our strategy was driven by two key pillars: the proven emotional power of our franchises and our ambition to introduce new stories that complemented those already featured in Disneyland Park at Disneyland Paris. We chose franchises like Frozen, Marvel, and The Lion King because they offer something for everyone, from young children and families to adult fans. While Pixar already has a beloved presence in both our parks, we recognized that Frozen and Marvel have become absolute cultural phenomena that particularly resonate with our European guests. By pairing these with The Lion King, a story that holds a unique, almost sacred place in the hearts of Europeans, we’ve created a perfectly balanced ecosystem of stories.
