NEW YORK — The Bills’ first regular-season game in their new stadium will be against the Lions on Sept. 17 and will kick off Amazon’s “Thursday Night Football” schedule.
The matchup was one of three announced by the NFL on Monday as NBC, Fox, and Prime Video made their upfront presentations to advertisers.
The Cowboys were part of the other two unveilings. Dallas will visit the Giants in the first NBC “Sunday Night Football” game of the season on Sept. 13 and will host the Eagles on Fox on Thanksgiving Day, Nov. 26.
The full schedule will be released on Thursday, with other matchups revealed in the coming days.
The Bills are one of 10 teams to have new coaches this season with Joe Brady taking over after Sean McDermott was fired after nine seasons. The game will feature two of the top quarterbacks in the league with Josh Allen and the Bills hosting Jared Goff and the Lions. Detroit is looking to bounce back after missing the playoffs last season.
Get Starting Point
The NFL has traditionally used Week 2 to showcase new stadiums in a primetime game.
This is the eighth time in the past 15 years the Cowboys and Giants are opening the season against each other. It also marks the 15th time the NFC East rivals are meeting on NBC’s Sunday night package, the second-most played matchup since the network started the package in 2016.
Dallas is always a national television draw as “America’s Team,” and New York could get more primetime exposure with Super Bowl winner John Harbaugh in his first year coaching the Giants and Jaxson Dart established as the franchise quarterback coming off his eventful rookie year.
This also could be the NFL debuts for a pair of former Ohio State teammates: Giants linebacker Arvell Reese, taken with the fifth pick, and Cowboys safety Caleb Downs, drafted not long after at No. 11.
This will only be the third time, and first since 2014, that the Eagles will be the Cowboys’ Thanksgiving opponent.
Dallas has won its past four Thanksgiving games, including a 31-28 victory over the Chiefs last year.
The late afternoon Thanksgiving game is traditionally the most viewed of the regular season. Last year’s game averaged 57.23 million viewers on CBS, making it the most-watched regular-season game in league history.
This will be the second straight season Philadelphia will have the spotlight on Thanksgiving week. Jalen Hurts and the Eagles hosted last year’s Black Friday game and lost to the Bears, 24-15.
Monday’s announcements mean the Cowboys know the dates for three of their 17 games. It was announced a couple of weeks ago their game in Rio de Janeiro against the Ravens will take place in Week 3 on Sept. 27 and air on CBS.
Dallas at New York in Week 1 also means neither of those teams will be the visitor at Seattle on Wednesday night, Sept. 9, when the defending champion Seahawks unveil their Super Bowl banner and kick off the season. Chicago, Arizona, Kansas City, the Chargers, or a title-game rematch against New England are the remaining possibilities.
