Athletic Club has officially unveiled its eagerly awaited away kit for the 2026/27 season. Designed in collaboration with sportswear brand Castore, the new strip is presented under the evocative international slogan ‘Where it all began’ (‘Donde todo empezó’).
With this launch, the red-and-white club aims to pay a heartfelt tribute to the footballing roots of its players. The campaign highlights the importance of everyday spaces such as streets, school playgrounds, beaches and neighborhood pitches, which mark the starting point of the players’ journeys.
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Beyond the physical settings, the Bilbao club stresses that this shirt represents an intergenerational feeling capable of bringing together fathers, mothers, sons and daughters. The kit is born from pride and is strongly driven by the iconic identity that defines the team.
The shirt’s exterior design breaks with tradition, opting for an elegant and understated dark tone as its main base. This color contrasts strikingly with the red and white details featured on both the round collar and the sleeve edges.
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The lions’ new skin is already on sale, and fans can buy it starting today. It is available both on the online platform and in the official physical stores the club operates in Bizkaia.
This article was translated into English by Artificial Intelligence. You can read the original version in 🇪🇸 here.
