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National Chocolate Chip Cookie Day 2026 offers deals, free cookies

See ‘Hot Cheeto’ Crumbl cookie leave the internet confused

Crumbl cookies released a treat with a spicy twist and the internet is divided.

National Chocolate Chip Cookie Day is a time for chocolate cookie lovers to indulge as much as they want.

The day celebrating the sweet baked treat is on Aug. 4 annually. In 2026, that falls on a Tuesday.

Ruth Wakefield, a chef who ran the Toll House Inn with her husband in Whitman, Massachusetts, is credited with inventing chocolate chip cookies in 1937 when she cut a semi-sweet chocolate bar into bits and added them to her Butter Drop Do cookies. She published a recipe for the cookies in 1938, and Nestlé began promoting the recipe on its packaging and in the company’s ads.

While Wakefield is credited, there is evidence that chocolate chip cookies were around in the 1870s. In her 2017 book “BraveTart: Iconic American Desserts,” author and pastry chef Stella Parks explains how she discovered chocolate chip cookies being advertised in supermarket ads in the early 1930s and recipes for “Chocolate Jumbles” cookies made with grated chocolate printed as far back as 1877.

Still, Wakefield having “popularized and developed a recipe that is still in use 100 years later is incredibly impressive,” Parks told the Gastropod podcast, which is hosted on the food news site Eater, in April 2022.

Now that you know the origins, it’s time to get some cookies! Here’s where to get National Chocolate Chip Cookie Day deals.

Insomnia Cookies

The cookie chain is offering a buy one get one free deal. When customers buy a Chocolate Chunk cookie they can get another cookie for free, which includes the following flavors: Chocolate Chunk, Double Chocolate Chunk, Vegan Chocolate Chunk, Vegan Double Chocolate Chunk and GF Chocolate Chunk. The offer is valid in-store and online.

Crumbl

The chain is not offering a deal specific to National Chocolate Chip Cookie Day but if you are craving a cookie you can definitely order your favorites and also get a free dirty soda. The deal is valid through Saturday, Aug. 8 but only available at certain locations, so be sure to check Crumbl’s website before going to your local Crumbl.

BJ’s Restaurant & Brewhouse

While not tied specifically to National Chocolate Chip Cookie Day, BJ’s offers customers their famous “Pizookie” for just $5 every Tuesday. This year, National Chocolate Chip Cookie Day just happens to fall on a Tuesday.

DoubleTree by Hilton

The hotel chain has become known for their warm chocolate cookies over the years. On National Chocolate Chip Cookie Day they are offering hotel guests, and even those without a reservation, a free DoubleTree chocolate chip cookie.

Gopuff

Delivery service Gopuff is offering two promotions on Aug. 4:

  • Buy two packs of Basically Cookie Thins for $8.
  • Save 20% when purchasing two packs of Crave Shoppe Chocolate Chip Cookie Dough.

Publix

Children visiting the Publix bakery can get their usual free cookie on Aug. 4. Although this isn’t a deal specific to National Chocolate Chip Cookie Day, Publix is using the day to highlight the sweet tradition.

This has been updated with new information.

Bianca Harris is an editor on the National Trending Team at USA TODAY. Email her at [email protected].

Mike Snider is a national trending news reporter for USA TODAY. You can follow him on Threads, Bluesky, X and email him at  mikegsnider  &  @mikegsnider.bsky.social  &  @mikesnider & [email protected].

Gabe Hauari is a national trending news reporter at USA TODAY. You can follow him on X @GabeHauari or email him at [email protected].

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