Podcasters Jamie Laing and wife Sophie Habboo have been snapped using a baby buggy also loved by Michelle Keegan and Molly-Mae Hague – and I’ve tried it out too
17:57, 16 Dec 2025
This article contains affiliate links, we will receive a commission on any sales we generate from it. Learn moreSophie Habboo and husband Jamie Laing have been spotted pushing baby Ziggy in this pram
Buying a pram for your newborn baby is a big decision – and expenditure – to make, and if you’re ever wandered through the nursery department of John Lewis, for example, you’ll know just how much choice there is. Well, here’s one popular model that’s proving to be the buggy of choice for many a celebrity, including new parents Jamie Laing and Sophie Habboo.
The couple welcomed their baby boy Ziggy earlier this month, and have been spotted out and about with him pushing the iCandy Peach 7 in black – a luxe buggy that’s been referred to as ‘the Ferrari of the pram world’, and which both Michelle Keegan and Mark Wright and Molly-Mae Hague and Tommy Fury also chose for their little ones. Available in eight different colours, the Peach 7 Black Pushchair and Carrycot costs £1,149 for the single model – however it’s actually currently cheaper to buy this bundle with accessories, which is currently reduced from £1,249 to £999.
Expecting a baby myself soon, and equally overwhelmed my the choice of prams available, I’ve been trying out the iCandy Peach 7 ahead of my baby arriving – and I can see why it’s such a hit…
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I put this celeb-loved pram to the test(Image: Laura Mulley)
Firstly, I think it looks incredibly chic. The design is very sleek and modern, in all colours, and I think it looks like a real luxury product. Its highlight for me, however, is just how smoothly it ‘drives’ compared to others – it’s so easy to push and manoeuvre, even when filled with items (or of course, in the future, a baby), and with lovely bouncy suspension. ‘Ferrari’ certainly seems to be a fair comparison.
It’s also very easy to dismantle and fold up, even for pram newbies like me: simply unclick the carrycot, push the handle down to its lowest, then in one swift, firm motion, push the handle’s button in and push the handle downwards; the buggy will fold in on itself and can then be carried by the strap (it’s not the lightest due to its bouncy wheels, but definitely manageable). This can all be done one-handed, and it’s super easy.
Available in eight shades, including the black that both myself and Sophie and Jamie have(Image: iCandy)
iCandy Peach 7
From £1,249 for a bundle
From £999 for a bundle
iCandy
Buy here
This luxe pram is loved by celebs including Sophie Habboo, Michelle Keegan and Molly-Mae Hague.
Looks great; very easy to push and steer; great suspension; easy one-handed fold-down mechanism, bundle with accessories is good value; safe and comfy for the baby.
Tricky to initially build; requires clip-in extenders
One downside we found, however, was that it was a little tricky to assemble. My partner normally enjoys a DIY home build but even he had a few choice words to say when trying to construct the carrycot. The instructions weren’t particularly clear, so it’s a good idea to have a YouTube video to hand to make the process easier.
Another thing to consider is that, if you’re tall, you’ll need to clip in extenders on either side to raise the carrycot up to a suitable level; these also need to be removed before you dismantle it and fold it up. This is a very quick and simple step, but not something we’d found with other prams we’d tried.
It’s also Michelle Keegan’s buggy of choice(Image: iCandy)
However, as new – and fairly clueless – parents, we’ve both been super impressed by the iCandy Peach 7, and feel confident that our baby will be safe and comfortable in it, and our journeys made as convenient as possible. If you’re tempted too, I’d really recommend buying the bundle, which also gets you accessories such as a cup holder, changing bag, umbrella and sleeping bag, or the bundle that includes all this plus the ISOFIX car seat; they’re much better value overall.
If instead you’re after a smaller buggy – perhaps for travelling or if you live in a city – the Joolz Aer2 Pushchair is really lightly and aeroplane-friendly (and comes basically ready assembled!).
If the price of the iCandy is too steep, Ickle Bubba’s Stomp Luxe 12 Piece Travel System with i-Size Stratus Car Seat & ISOFIX Base comes in a brown colourway and will currently set you back £499.
