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Amazon’s new Fire TV user interface gets you to what you want to watch—even faster

Of course, Alexa+, our generative AI-powered agent, is available in every part of the Fire TV experience. Just tell Alexa what you’re in the mood to watch, who you’re with, or examples of actors or directors you like. Alexa will help you find something great to watch. You can also ask Alexa to add the title you see on screen to your watchlist, get stats from the game you’re watching, create an AI-generated background screensaver, see photos from your last family vacation, turn down the lights, or jump straight to an iconic movie scene.

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