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Amazon’s Alexa+ expands to Samsung TVs, BMWs, Oura rings and more

Samsung is adding Alexa+ to their smart televisions, marking the first time Alexa+ is built into a non-Amazon device. Starting later this month, Samsung TV owners can speak to Alexa on their TVs to get to the content they want fast or get things done around the home. Using natural voice conversations, our shared customers can discover new series and movies quickly, easily manage smart home devices, play music from their televisions, and more. For example, say: “Alexa, it’s showtime. What’s new?” to find new releases or “Alexa, it feels too cold” to automatically adjust the thermostat. Early access to Alexa+ will be available for select 2021 to 2025 Samsung TV models with Alexa built-in.

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