Yaamava’ Resort & Casino will be giving away copies of Martha Stewart’s latest book to members of its loyalty program on Thursday, May 14.
A post on its Instagram page invites Club Serrano members to visit the Highland casino to receive a copy of the home entertaining superstar’s 102nd book, “The Martha Way: Essential Principles for Mastering Home and Living.”
It was published on May 5 with a list price of $37.50. It includes tips on cooking, home organizing, collecting, and gardening.
Club Serrano is free to join and includes the Palms Casino in Las Vegas. Both properties are owned by the Yuhaaviatam of the San Manuel Nation in Highland.
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Club Serrano has five points-based tiers. Members earn points by gambling. The entry-level tier is zero to 49,999 points and includes 10% property discounts and event ticket pre-sales.
The Instagram post, which went up Tuesday, ends with, “Three lucky winners will win a pair of tickets for the ‘Martha Stewart Experience.’ Will it be you?!”
Yaamava’s representatives said in an email that the resort doesn’t have any details about the experience to share at this time.
At 84, Stewart continues to rack up experiences. She is in the news on Wednesday for branching out into artificial intelligence with the upcoming launch of Hint, a home management platform.
Her casino partnerships include restaurants called The Bedford by Martha Stewart at Paris Las Vegas and Foxwoods Resort Casino in Mashantucket, Conn.
She recorded a promo for her friend Snoop Dogg’s upcoming concert on July 24 in the 3,000-seat Yaamava’ Theatre.
Yaamava’ Theater at Yaamava’ Resort & Casino prepares for its opening, April 14, 2022 in Highland. (Photo by Rich Polk/Getty Images for Yaamava’ Resort & Casino)
The 33-second reel includes a plug for Yaamava’s 40th anniversary celebration, which is ongoing throughout 2026. In it, she wears a gold sequin gown and stands in a kitchen setting behind a beautifully frosted chocolate cake.
“At Yaamava’, detail matters,” she says. “The food, the music, the energy, and especially the entertainment.
Stewart is not the only celebrity doing videos for Yaamava’. TikTok has a video that went up on Tuesday featuring Jay Leno and Vanna White standing outside the hotel and talking about what a great place it is to hang out.
This week is a Yaamava’ “takeover” of “Wheel of Fortune,” with one contestant winning a Corvette Stingray “personally selected” by Leno.
On YouTube and X, Gabriel Iglesias is touting a May 21 giveaway of one of his 1988 Monte Carlo coupes. He plays Yaamava’s on June 20 and 24.
Information: yaamava.com
