Beckham is everywhere at the moment, appearing in countless World Cup ads that are reportedly earning him A$36 million. He’s been in advertisements for Pepsi, McDonald’s, Lay’s, Stella Artois, Home Depot, Bank of America, Verizon and Adidas. It’s impossible to miss him and some brand experts wonder whether it is diluting the value of each ad he’s in. (Photo by Karwai Tang/WireImage)
